Sexy Looking Anchors on NewsTV. Good for ratings bad for memory?

An interesting link on the impact of sexy looking female anchors on News TV. They seem to boost ratings since the men log in, but loose out on impact since men do not seem to remember what they said.. or so claims this "research". I guess the impact of good looking male anchors on female news audience would also be the on similar lines? Not sure if this research covers that.. :)CLICK HERE

For entertainment channels, I guess looks may backfire if the audience and the anchor are the same sex. Here an ordinary looking anchor who does not threaten the audience, but is able to empathize with them, would seemingly work. Oprah Winfrey rules the ratings and has an army of housewives of all color and creed as part of her fan club. Her clout certainly does not come from an hour glass figure and a plunging cleavage:) A lot of people claim that many actors and actresses who are not particularly good looking in the conventional sense, tend to do well in the visual media for this reason:) It goes by the nomenclature of "boy/girl next door looks"!

However if the anchor and audience belong to the opposite sex...the connect may be instant and the eye balls may pop out and stick :) Mandira Bedi was not popular with women and did not bring in the female numbers, but did something for the male audience in India in the pre-match segment. What Mandy baby did during the pre-match segment was taken up by the cheerleaders during the match much to the chagrin of the bowlers and fielders on the ground:) For the same reason possibly, female presenters at the sports desk seem to be quite popular:)

Malayalam Film Songs: Ven chandra lekha

Click Here to learn more about this song

Lyrics by Vayalar, Music by Devarajan from the movie Chukku. Girish Puthencherry rated this as one of the finest in Malayalam film music and I agree with him.

venn chandralekhayorapsarastree
vipralanka sringaara nruthamaadaan varum
apsarastreee...
(ven chandra--3)
kaattathu kasavuthareeyamulanjum
kaliyaranjaanamazhinjum
kayyile soma rasa kumbil thulumbiyum
aval varumbol
njaanum en swayam vara devathayum
aa nruthamanukarikkum
mohangal aaslesha madhurangalaakkum
(ven chandra--3)
maarile madhanaanga raagam kuthirnnum
makara manjeeramuthirnnum
mallika pushpa sara cheppu kilukkiyum
aval varumbol
njaanum en madhu vidhu menakayum
aa nruthamanukarikkum
swapnangal aapaadha ramaneeyamaakkum
(ven chandra--3)

Malayalam Film Songs: Saamyam Akannorudyaname

Information on the song Saamyamakannorudyaname


Check http://music.bec0de.com for more MP3 Download!

EDUCATON WATCH: Some useful links

Some useful links on education in India.Click Here for some useful links on Indian Education

A very useful site for students and parents in India
Advice and Tips for the Indian Student and Parent

Plight of Indian students in the US. Some news posts which need to be looked at.
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Education Watch: Indian Students trapped in visa scam

Caveat Emptor. If you are planning to send your kids abroad for higher education or planning something yourself, this should be an useful read.
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As a consequence, it is alleged, Indian students are now asked to wear collars that will help authorities track their movements!
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Update as on 31st January 2011 on the US University Visa Scam involving students from Andhra Pradesh.
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Healthwatch: A few uncommon tips on the common cold

I am not sure of the veracity of the findings and cannot endorse it but it makes for interesting reading.
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