Informative link on how to use Linkedin better.Using Linkedin Better
Friday, January 31, 2014
Wednesday, January 29, 2014
INDIAN MEDIA : HAS EDITORIAL ALSO BECOME ADVERTISING SPACE?
In media classrooms one always distinguishes advertising from public relations by underlining the fact that advertising is a paid form of endorsement through mass media, while public relations is unpaid. In fact it is taught that public relations may include an organization or an individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. Nowadays though, such definitions look outdated, anachronistic and may even end up as misinformation.
Stories of "paid news" has been doing the rounds since the beginning of the millennium and towards the end of the first decade, the issue has come out into public domain.The links attached below therefore may not shock people, but it provides us with an understanding of the scale and dynamics of this disease.
Paid News in Indian Media
Indian Media Highs and Lows
How to become famous in India
The surge of news channels and launch of newspapers by politicians, industrial houses, businessmen suddenly seems to make sense and falls into a clear pattern. Not surprising that even in social media also, we will see "paid internet users" publishing content and possibly internet real estate/media owners manipulating algorithms to ensure that a certain point of view prevails.
I suppose we now have to consume all forms of media with a large pinch of salt!! Hopefully blood pressures will not go up too much as a consequence!!!
Ends.
Stories of "paid news" has been doing the rounds since the beginning of the millennium and towards the end of the first decade, the issue has come out into public domain.The links attached below therefore may not shock people, but it provides us with an understanding of the scale and dynamics of this disease.
Paid News in Indian Media
Indian Media Highs and Lows
How to become famous in India
The surge of news channels and launch of newspapers by politicians, industrial houses, businessmen suddenly seems to make sense and falls into a clear pattern. Not surprising that even in social media also, we will see "paid internet users" publishing content and possibly internet real estate/media owners manipulating algorithms to ensure that a certain point of view prevails.
I suppose we now have to consume all forms of media with a large pinch of salt!! Hopefully blood pressures will not go up too much as a consequence!!!
Ends.
Wednesday, January 22, 2014
Tuesday, January 21, 2014
Psephology: Indian Elections. Delhi 2014. Analysis of Voter Behavior.
An interesting analysis of Delhi election results. Psephology is a great way of explaining voter behavior. Interesting too, that most political parties in India now have backroom analysts armed with computers to analyze trends and use digital marketing agencies.
Delhi Election Analysis 2014
Delhi Election Analysis 2014
Tuesday, January 7, 2014
Saturday, December 28, 2013
Trends in 2013. Collection of links
Internet Trends.
Retail Branding
AdGully Trends in advertising and mobile advertising. India 2013.
Viral Videos of 2013
Friday, December 27, 2013
HOUSEWIFE HITS HEADLINES. GIVES IT LEFT,RIGHT, LEFT, TO THE LEFT.
HOUSEWIFE HITS HEADLINES. GIVES IT LEFT,RIGHT, LEFT, TO THE
LEFT PARTY.
This is an interesting article of how a housewife took on
the might of the Leftist parties in Kerala and give them a sound tongue
lashing.
Housewife scolds Left Leaders.. http://youtu.be/h2OMKdD4yvk
What she said was in typical, no holds barred, Trivandrum slang“
You Communist party people ( sic) came to all our houses and collected Rs 100/-
each. For what? To block the road we use? “
The Communist party leaders responded “It is for the people
that we are protesting”
The reply came” Which
people? What people?( sic).” “When 10 and 12 year old girls are harmed, you don’t
have time to protest” “what are you protesting against?”
The CPM party responded “Against the Chief Minister”
And the tirade continued “ Let him rule, we elected him for 5 years” “Why are you troubling us, why are you
blocking our road and right of passage, it is because of you people( sic) that the police have kept barricades”?
At this the Left party quickly shifted the focus and vent
their spleen on the policemen asking them to give right of way to the lady!!!
The news went viral in Trivandrum and by nightfall she was
declared a heroine. “Veer Vanitha” or “valorous one” became her nickname!
Kochouseph Chitilapally, the owner of V Guard brand of
electrical appliances gave her an award of Rs 5 lakhs for showing exemplary
courage and for voicing what nearly everyone wanted to say, but never had the
courage to do so.
Discussions on LDF strike. Kochouseph Chitilapaly, LDF, Kadakampally
Sundaresan http://youtu.be/tx9SGnYEavA
The rather clue less Left Front party leaders responded in
the way that is now characteristic of them. They accused her of being a worker
of the Opposition!!! Not surprisingly some unknown people damaged agricultural property
at her house!!
Leftists lambasts housewife: http://www.youtube.com/watch?v=tx9SGnYEavA
Property damage at her house: http://youtu.be/CzZ0yycNOC8
And life goes on in God’s own country!!!
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